Privacy
Policy
Introduction
Align Chiropractic
Effective Date: 04/02/26
Last Updated: 04/02/26
1. Who We Are
Align Chiropractic (“we”, “us”, “our”) is a chiropractic clinic based in the United Kingdom.
Data Controller:
Align Chiropractic
Ground Floor 5, Heron Way, Newham, Truro TR1 2XN
contact@alignchirocornwall.co.uk
01872 719315
We are the data controller responsible for your personal data under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
2. The Information We Collect
We may collect and process the following information:
Personal Information
Full name
Date of birth
Address
Email address
Telephone number
Emergency contact details
Health & Medical Information
Medical history
Symptoms and diagnosis
Treatment notes
X-rays or scan results
GP details
Website Information
IP address
Browser type
Cookies and analytics data
Marketing Information
Email marketing preferences
Feedback and reviews
3. How We Collect Your Data
We collect data when you:
Book an appointment
Complete new patient forms
Attend consultations
Contact us via phone, email or website
Subscribe to our newsletter
Leave a review
Use our website
4. Lawful Basis for Processing
Under UK GDPR, we process your data under the following lawful bases:
Contract – To provide chiropractic care and manage appointments
Legal obligation – To comply with healthcare record-keeping requirements
Legitimate interests – To manage and improve our services
Consent – For marketing communications and certain health information processing
Health data is classified as special category data and is processed for the provision of healthcare services.
5. How We Use Your Information
We use your data to:
Provide chiropractic treatment
Maintain medical records
Manage bookings and payments
Communicate about appointments
Improve our services
Send marketing emails (only with your consent)
Comply with legal and regulatory requirements
6. How We Store and Protect Your Data
We take appropriate security measures to protect your information, including:
Secure electronic patient record systems
Password-protected devices
Restricted staff access
Encrypted systems where applicable
We retain healthcare records in accordance with UK healthcare retention guidelines (typically 8 years after last treatment, or longer for minors).
7. Sharing Your Data
We may share your information with:
Your GP or other healthcare professionals (with your consent)
Regulatory bodies if legally required
Professional insurers
Secure third-party service providers (e.g., booking systems, payment processors, email platforms)
We do not sell your personal data.
8. International Transfers
If we use service providers outside the UK, we ensure appropriate safeguards are in place, such as:
UK adequacy regulations
Standard Contractual Clauses
9. Your Data Protection Rights
Under UK GDPR, you have the right to:
Access your personal data
Request correction of inaccurate data
Request erasure (where legally permitted)
Restrict processing
Object to processing
Data portability
Withdraw consent (for marketing)
To exercise your rights, contact:
contact@alignchirocornwall.co.uk
You also have the right to complain to the:
Information Commissioner’s Office (ICO)
Website: https://www.ico.org.uk
Helpline: 0303 123 1113
10. Cookies
Our website may use cookies to:
Improve user experience
Analyse website traffic
Support marketing campaigns
You can manage cookies through your browser settings.
11. Marketing Communications
We will only send marketing emails if you have:
Opted in via our website
Given written consent
Are an existing patient and communications relate to similar services (soft opt-in)
You can unsubscribe at any time using the link in our emails.
12. Children’s Data
We process children’s data only with parental or guardian consent.
13. Changes to This Policy
We may update this policy periodically. The latest version will always be available on our website.